by Brand Scents | Nov 11, 2019 | Scent Marketing
Your sense of smell is not only functional but incredibly intuitive. Your nose is saturated with knowledge about the world and its aromas. Yoga, therefore, relies on stimulating all of the senses. The age-old tradition of aromatherapy helps you achieve this synergy;...
by Brand Scents | Aug 23, 2019 | Scent Marketing
The transport industry continues to find new avenues to increase the wellbeing and comfort of its passengers. This has left them looking at the intentional scenting of these spaces. Whether their aim is to establish client loyalty or brand awareness, the addition of...
by Brand Scents | Jul 8, 2019 | Scent Marketing
The marketing world continues to innovate and expand. Including scent marketing in your strategic efforts will solidify your place as thought leaders in marketing circles. The addition of scent promotion in marketing conversations is not mere conjecture but has...
by Brand Scents | Jun 18, 2019 | Scent Marketing
Why should companies prioritise the fresh and clean appeal of their corporate bathrooms? Because potential clients will on average experience both your lobby and your bathroom. These two spaces therefore become of utmost importance in setting the scene and tone of...
by Brand Scents | Jun 11, 2019 | Scent Marketing
You must have heard about scent marketing by now. Have you pondered over what it is, its usefulness and who would use it? A variety of stores, brands and products are affiliated with a bespoke and personalised scent. We’ve identified 6 companies that use scent...
by Brand Scents | Jun 10, 2019 | Scent Marketing
It’s easy to have the mentality that “everyone’s replaceable” or no-one is indispensable. This is not always the mindset to have though as employee retention is often the key to success. Effective employee retention strategies not only improve office morale, but they...